Thursday, October 30, 2014

PRIME Magazine, November 2014. Humor in the Marketing Mix

My November article for PRIME Magazine about humor in the marketing mix, which includes a quote from Elaina Newport, co-founder of The Capitol Steps. I originally wrote this for "Succeeding in Small Business". http://www.primeontheweb.com/finance/yourbusinessadding/

Westfield News Arts Beat 10/30/14

My Westfield News Arts Beat 10/30/14. "Wicked" flies into the Bushnell, "On The Town" travels from Pittsfield to Broadway, NEPR's "Jazz A La Mode" turns 30. http://thewestfieldnews.com/arts-beat-50

Tuesday, October 21, 2014

Westfield News Arts Beat 10/21/14


Westfield News Arts Beat column 10/21/14. "In Darfur" at WAM, six CT theatres to fall for and more. http://thewestfieldnews.com/arts-beat-49

Thursday, October 9, 2014

Tuesday, October 7, 2014

My October 2014 "Succeeding in Small Business" Blog Article. LOL


Comedy in marketing can work, if you do it right. Elaina Newport from The Capitol Steps offered me insight on how to make humor work. http://www.succeedinginsmallbusiness.com/use-humor-in-marketing-wisely/#.VDQg1M1fwzZ

Thursday, October 2, 2014

Westfield News Arts Beat 10/02/14


Westfield News Arts Beat 10/02/14. Made in The Berkshires, "Annapurna" at Hartford's TheatreWorks, and more. http://thewestfieldnews.com/arts-beat-46